Homeowners Insurance in South Dakota

On average, your neighbors pay $103 a month.

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Best home insurance companies in South Dakota

Due to extreme winter weather, South Dakota's average home insurance rates tend to be higher than in other parts of the country. This can make looking for an affordable home insurance quote a bit of a chore. We're here to help with that.

We looked at the biggest home insurance providers in South Dakota and compared their premiums, coverage options and customer satisfaction ratings. We found the following home insurance companies to be the best in South Dakota:

Auto-Owners: cheapest rates

Auto-Owners’ average home insurance rate in South Dakota is $754 per year. This is $487 less than the state average of $1,241.

Auto-Owners provides great claims resolution and satisfaction on top of low home insurance premiums. J.D. Power gave Auto-Owners a four-out-of-five rating in its 2019 home insurance study, putting the company among the top five insurance providers. Furthermore, the National Association of Insurance Commissioners gave Auto-Owners a 0.20 rating on its Complaint Index. The lower an insurer's Complaint Index, the fewer claims complaints they received.

The graph below shows how Auto-Owners’ average home insurance rates range across the biggest cities in South Dakota:

auto owners home insurance rates in south dakota

Farmers: second-cheapest rates in South Dakota

Farmers has an average annual home insurance rate in South Dakota of $891. This is $350 less than the state average of $1,241. The table below shows Farmers’ average rates in South Dakota's larger cities:

Farmers home insurance rates in South Dakota
City Farmers home insurance rates
Aberdeen $815
Brandon $902
Brookings $870
Huron $867
Mitchell $1,015
Pierre $795
Rapid City $842
Sioux Falls $859
Spearfish $898
Vermillion $970
Average rates are based on non-binding estimates provided by Quadrant Information Services. Your rates may vary.

Farmers also offers ways to save even more on your home insurance premium. If you bundle home and auto insurance, you may save money on both policies. Talk with a Farmers agent to see what other discounts you may qualify for.

State Farm: most popular

State Farm currently holds 19.9% of the home insurance market share in South Dakota, far above the state average market share of 3.9%. This is interesting, as State Farm has one of the highest average home insurance rates in South Dakota, at $1,650.

State Farm tends to have high popularity in most states, regardless of its average rates. A core reason for this is its reputation for claims resolution and satisfaction. J.D. Power gave State Farm a four-out-of-five ranking for overall satisfaction in its 2019 home insurance study. On top of that, NAIC gave State Farm a 0.20 Complaint Index rating.

USAA: best home insurance for veterans

According to the Census Bureau, South Dakota has the 12th highest population of veterans. Despite having one of the higher average annual home insurance rates in the state, at $1,388, USAA remains the best home isnurance for military members, both active and retired.

USAA only provides home insurance coverage to military members and their eligible family members. The insurer consistently maintains the best claims satisfaction in the industry. J.D. Power gave USAA a five-out-of-five ranking in its 2019 home insurance study, and USAA holds a low 0.21 Complaint Index rating from NAIC.

Cheapest home insurance rates in South Dakota

The best home insurance companies in South Dakota are a combination of well known national brands and smaller local companies. Auto-Owners has the lowest average home insurance rate, of $754 annually, while American Family has the highest average rate, of $1,712.

average home insurance rates in south dakota

South Dakota's average annual home insurance rate is $1,241. This is slightly more than the national average premium of $1,215.The average home insurance rate was found by calculating more than 500 quotes from the eight largest home insurance companies underwriting policies in South Dakota.

Average home insurance rates in South Dakota vs. U.S.
  South Dakota U.S.
Average annual rate $1,241 $1,215
Average monthly rate $103 $101
Average rates are based on non-binding estimates provided by Quadrant Information Services. Your rates may vary.

The table below compares the market share, overall customer satisfaction and Complaint Index ratings of the most popular home insurance companies in South Dakota:

Company Market share Overall customer satisfaction* NAIC Complaint Index (lower is better)
State Farm 19.9% 4/5 0.20
American Family 7.8% 3/5 0.30
Farmers Mutual 6.4% - 0.36
Auto-Owners 4.9% 4/5 0.20
Farmers 4.9% 3/5 0.37
North Star Mutual 3.9% - 0.39
Farm Bureau 3.1% - 0.32
USAA 2.4% 5/5 0.21
*According to J.D. Power's 2019 home insurance satisfaction study.

Home insurance rates in South Dakota by city

The average home insurance rates in cities across South Dakota can vary considerably. Variables that affect a city's rate include weather and property theft statistics. Sioux Falls has the lowest average home insurance rate, of $1,135. Huron has the highest average rate, of $1,397.

City Average annual home insurance rate
Aberdeen $1,151
Brandon $1,270
Brookings $1,150
Huron $1,397
Mitchell $1,152
Pierre $1,219
Rapid City $1,187
Sioux Falls $1,135
Spearfish $1,228
Vermillion $1,149
Average rates are based on non-binding estimates provided by Quadrant Information Services. Your rates may vary.

Methodology

QuoteWizard studied and compared 523 quotes from the top eight home insurance companies selling home insurance in South Dakota. As a base profile, we used a home valued at $189,690 and constructed in 1977 as the median.

The homeowners insurance policy we rated included standard coverage amounts based:

  • Dwelling coverage: $189,690
  • Property coverage (50% of dwelling): $94,845
  • Other structures coverage (10% of dwelling): $18,969
  • Loss of use coverage (20% of dwelling): $37,938
  • Liability coverage: $100,000

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