Resources Articles

Agent Case Study: David Fender

Agent Case Study: David Fender
David Fender, a Florida Farmers agent, recently made the decision to let go of one of his lead providers, a close competitor to QuoteWizard (“Competitor”), and put nearly all of his leads budget towards QuoteWizard leads. He agreed to share his data with us, which we will be showcasing in this case study.
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Is My Territory Too Small?

Is My Territory Too Small?
When optimizing a lead account, agents often make the common mistake of sticking close to home, assuming they will find greater success by sourcing strictly within their local community.
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Search Leads: What Are They?

Search Leads: What Are They?
By now you’re probably familiar with the term “Search leads” and “Non-search leads”; maybe you’re even taking some on yourself. But at the end of the day, do you really know what these terms mean?
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Digital Marketing Strategy for Insurance Agents

Digital Marketing Strategy for Insurance Agents
With the explosion of internet marketing over the past decade, taking your marketing efforts online is an excellent way to expand your reach and find more business prospects.
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7 Rules for Closing Online Insurance Leads

7 Rules for Closing Online Insurance Leads
Any insurance agent can purchase web leads; what really sets agencies apart is the closing process. As shopper demand for a digital insurance shopping experience continues to rise, so too has the competition for the consumer’s business.
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8 Strategies for Insurance Lead Generation

8 Strategies for Insurance Lead Generation
Having a diversified approach to marketing is often the most effective way to bring in leads on a more consistent basis. Here are eight ways to generate insurance leads that can help expand your sources for new business.
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5 Things to Know Before Buying Insurance Leads

5 Things to Know Before Buying Insurance Leads
Plain and simple, internet leads should be a staple of your marketing strategy. Having warm channels that connect you to people in search of your product can prove to be a crucial asset to your business.
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5 Types of Insurance Leads You Should Buy

5 Types of Insurance Leads You Should Buy
Good leads are a pillar of your business. Knowing the types of leads available to you and how they work is integral to a successful lead strategy.
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The Best and Worst Ways to Generate Insurance Leads

The Best and Worst Ways to Generate Insurance Leads
Generating insurance leads is the practice that keeps your business going. Finding new means of gaining leads is part of the job, so looking for fresh ways to bring prospects to you is important. That
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Live Transfers: What You Need to Know and How They Work

Live Transfers: What You Need to Know and How They Work
Live Transfer Leads are a great supplemental product for agents who rely on referrals as a bulk of their business. Here's what you need to know and they work.
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