Kemper and American Family are both well-known names in the insurance industry. Kemper was founded in 1990, and American Family was founded in 1927. While Kemper is liked for its low premiums and great umbrella policy option, American Family is liked for its additional coverage options and and discounts. However, American Family lacks good follow-up for claims and complaints, and Kemper is known to raise premiums and have a slow claims process. Still, both companies have excellent financial strength ratings. So which one offers the kinds of discounts, services, and even customer ratings that best fit your car insurance wants and needs? Keep reading to find out.
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