Erin Ollila

Erin Ollila

Contributing Writer

Hi! I'm Erin Ollila, writer and content strategist. I help brands and businesses embrace storytelling as an integral part of their sales strategy.

Articles By Erin

Developing Customer Touch Points for Better Responses

You take pride in your customer service, which is why when you lose customers or can’t close a deal, you’re crushed.Crushed.So what can you do to ensure your customer’s happiness? Their experience is

26 Sales Questions Agents NEED to Ask Insurance Leads

Ask these conversational style sales questions to your insurance leads to keep the discussion flowing and provide more in-depth information about their intent and needs.

12 Steps to a Compelling Insurance Presentation

Use these 12 easy steps to make your next insurance presentation to new prospects standout. The results will speak for themselves.

7 Inspirational Sales Quotes for the Toughest Days of Selling

These seven inspirational sales quotes will boost anyone’s mood – even on the days when selling seems impossible and nothing is going right.

Earning Back Client Trust After You've Lost It

Even the best salesperson make mistakes. If you find yourself in the wrong, and are wondering how to earn a client's trust back, don’t hesitate. Take immediate action.

How to Sell Life Insurance Successfully with 5 Simple Tips

Knowing how to sell life insurance successfully hinges on an agent's ability to effectively leverage consumer touch points and communication channels. Here are 5 tips to help agents succeed.

Insurance Sales Strategies for Attracting and Retaining Customers

Review these 8 common insurance sales strategies that help attract and close new, qualified leads as well as retain existing customers.

Upselling Insurance Products & Using It to Increase Customer Value

Up-selling insurance products is a great way to increase a customer's lifetime value. Learn how to use this technique to increase sales and offer more value.

Cold Calling Introductions That Start Conversations

The key to mastering introductory cold calls is being a confident talker. Here are cold calling introductions to move past hello (without getting hung up on).

4 Sales Emails Your Customers Actually Want to Receive

Don’t let your sales emails find their way to the trash. Here’s how to craft emails that will convert prospects into customers.

A Practical Guide to Selling Renters Insurance

Renters insurance is a great product to attract new customers! If you're renting any living unit, consider buying a renters insurance policy today.